Alaska Airlines
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Southwest Stakes Its Claim in San Diego With New Flights
If you live in San Diego, you are a happy camper right now. Alaska and Southwest both continue to aggressively add new…
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Across the Aisle From Joe Sprague As He Retires from Alaska Air Group as CEO of Hawaiian Airlines
If you’ve read this site for a long time, you probably know the name Joe Sprague. I believe I first met Joe…
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United Goes in for the Kill in San Francisco
At the APEX Expo in September, United CEO Scott Kirby talked about how he likes to enter fights when he has the…
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2026 is Alaska’s Year of San Diego and Portland… at the Expense of LA and San Francisco
You might not have seen it since Alaska delayed its press release after last week’s tech problems, but Alaska has put out…
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Cranky on the Web: Chicago Gates, Alaska Loyalty, and More Dorkfest
LABJ Insider: Enthusiasts Enjoy Tour at LAX – Los Angeles Business JournalIf I’m going to call out the bad write-ups, then I…
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A Visit to the Memorial for Alaska 261
Oxnard (in California) is not a household name, but it is a spot I visited as a kid growing up in the…
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Atmos Rewards Pushes the Burden of Elite Status Further on to the Alaska and Hawaiian Customer
Alaska and Hawaiian officially rolled out their new combined loyalty program yesterday called Atmos Rewards. In short, the program largely stays similar…
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Cranky on the Web: Cheap Seats Disappearing, Blocking Middles, Alaska’s Strategy
Why Cheap Airline Seats Are Getting Harder to Find – The Wall Street Journal (Subscription required)The numbers suggest that fares are starting…
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Alaska Flexes Its Heartland Muscles
Northwest Airlines was an absolutely ruthless competitor, and I mean that in the best way. With its hubs in Detroit and Minneapolis/St…
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Alaska’s New Paint Job, London Service Point Toward Premium
Alaska continues its metamorphosis into a premium global carrier today by announcing a couple of new routes as well as a new…
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Flying the Friendly Seas on Kenmore (Trip Report)
I’ve already told you about my big, fancy jet flights on Alaska, but if you need a runway, you aren’t doing real…
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A Taste of Elite Status on Alaska (Trip Report)
With my daughter at camp for two weeks and my son on an adventure with my parents, my wife and I had…