Category: Fares

Delta Introduces Comfort Basic Economy+

As travelers in the US finally get used to the idea of Basic Economy, Delta has decided to make things even more complex. The airline invented Basic Economy years ago, but it only accelerated the rollout through its short-haul network in recent months. With American, Alaska, and United adopting the …

Creating Order from Chaos: Fixing How You Buy Airline Tickets

I don’t really need to even say it, but I will.  Buying a ticket from an online travel agent sucks.  It’s hard enough to compare apples to apples when there are so many different options out there, but online travel sellers have made it far worse by doing virtually nothing …

Alaska’s Basic Economy is On Sale in Three Markets

Last week, Alaska released its first Saver (aka Basic Economy) fares into the wild in three test markets for travel in a 10 day window between December 6 and 16.  Presumably Alaska didn’t want to test this over the holidays when less experience travelers are flying. Let’s see if it …

Preferred Seating Fees are a Problem

I’m a big proponent of the a la carte model, because it doesn’t force people to buy a bundle that includes things they don’t want or need.  Because of that, you might think that I’d be a fan of preferred seats, the practice of charging for seat assignments that might …

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