An Infrequent Flier Should Never Be Loyal to an Airline

An Infrequent Flier Should Never Be Loyal to an Airline

I don’t think I’m overstepping by suggesting that airlines have borderline disdain for infrequent fliers. Even though those people are actually critically important to the success of the airline, most carriers have given up on ever trying to gain their loyalty. It’s a purely transactional relationship from the airline perspective, … Read the post

United’s Head of Loyalty: Simplicity and Consistency Drive MileagePlus Changes

United’s Head of Loyalty: Simplicity and Consistency Drive MileagePlus Changes

United rolled out a handful of changes to the MileagePlus program on Friday.  There was nothing particularly earth-shattering in this round of changes, and I wasn’t planning on writing about it… until United got me on the phone with Luc Bondar, the airline’s VP of Loyalty.  While these aren’t big … Read the post

American and Alaska Start Behaving More Like Competitors as Partner Ties Loosen

American and Alaska Start Behaving More Like Competitors as Partner Ties Loosen

Remember how concerned the Department of Justice (DOJ) was about the American partnership reducing competition if Alaska and Virgin America were allowed to merge? Well, that was wrong. The merger has only helped to stoke competitive fires, and in recognition of that, American and Alaska are scaling back their … Read the post

3 Links I Love: Airport Mismanagement in Virginia, A Strange Belief on Loyalty, No Golden Age of Travel

3 Links I Love: Airport Mismanagement in Virginia, A Strange Belief on Loyalty, No Golden Age of Travel

This week’s featured link:
Records: Former Newport News airport execs spent big on travelThe Daily Press
If you haven’t been following the saga of Newport News airport’s spending spree, then I highly recommend you grab some popcorn and pull up a seat. After Southwest pulled AirTran out of … Read the post

American Sadly Chooses Conformity Over Superiority With Its New Revenue-Based AAdvantage Program

American Sadly Chooses Conformity Over Superiority With Its New Revenue-Based AAdvantage Program

American has been talking about revamping its AAdvantage program for some time now, but thanks to the merger with US Airways, the dust had to settle before any big changes could be made. I know the airline has been hard at work on designing the new program, and yesterday, the … Read the post

3 Links I Love: American AAdvantage Goes Revenue-Based, Allegiant Says Aloha to Hawai’i, Interview with Spirit’s CEO

3 Links I Love: American AAdvantage Goes Revenue-Based, Allegiant Says Aloha to Hawai’i, Interview with Spirit’s CEO

Today’s featured link:
American AAdvantage 2016 Changes (Including Award Chart Devaluation)One Mile at a Time
American announced it was going to a revenue-based program starting next year. You might expect me to have written about it in more detail, but when an airline is the third-mover, it’s not … Read the post

The First Big Test: How American and US Airways Prepared to Merge Their Frequent Flier Programs This Weekend

The First Big Test: How American and US Airways Prepared to Merge Their Frequent Flier Programs This Weekend

In any airline merger, there are a million different things that have to come together and countless decisions to be made. But few of these things have a major customer impact. In the American/US Airways merger, we’re about to see how the first of the major impacts: the frequent flier … Read the post

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