If anyone understands what JetBlue is doing in Long Beach, please let me know. After trying all different kinds of things over the years, JetBlue has settled firmly into a downward trajectory. It was at 35 slots at one point, but it dropped to 24 when it realized it was … Read the post
Category: LGB – Long Beach
JetBlue drops Oakland, shrinks Long Beach amid broader route shakeup – TPG
JetBlue is cutting Long Beach again, and I chimed in for this TPG article. I, as you can imagine, have much more to say about this, so look for a post next week.
This week’s featured link:
Virgin Atlantic boss expresses interest in investing in LIAT – The Daily Herald
Richard Branson has a track record of mediocre performance at best with his airlines, but investing in LIAT would certainly bring the average down. This is just a financial disaster waiting to happen. … Read the post
The writing was on the wall when Long Beach changed its slot utilization rules last year. Unless JetBlue ramped up significantly, slots were going to have to be given back to the city. Sure enough, that time has come. JetBlue is giving up 10 of its current 34 slots. It’s … Read the post
Long Beach Airport should be a desirable place to fly. After all, it’s only 20 miles down the (admittedly traffic-choked) 405 freeway from LAX, and it provides a far better passenger experience. But historically, Long Beach just hasn’t performed well for any airline. Recent history has been dominated by JetBlue, … Read the post
Long Beach Airport Revitalizing a Hollywood Icon – Icons of Infrastructure
They say write what you know, right? Well, here’s a piece I put together on the next phase of the Long Beach terminal modernization. Frankly, I didn’t really pay close attention to the new plan originally, but this is … Read the post
To work, dynamic pricing must be transparent – Travel Weekly
Ok, so technically I wasn’t quoted in this piece, but instead the author used quotes from a post I wrote recently. I enjoyed the column, so I figured I’d link to it here so you’d see it.
One of the biggest questions surrounding JetBlue has been what exactly it was going to do for its West Coast strategy. It was assumed that Virgin America was that strategy, but when Alaska won the acquisition battle, JetBlue was left with its weak-performing Long Beach focus city and a whole … Read the post
Hawaiian Airlines has long had a size issue. Ever since the DC-8s were retired back in the 1990s, the airline has only had large widebody aircraft to fly to the mainland. This wasn’t necessarily a problem for the airline, but it limited the type of routes it could fly. While … Read the post
On June 5, 2016, Southwest launched its first flights from Long Beach with 4 daily to Oakland. With a year’s worth of data from the feds now available, I turned to the numbers to see exactly what the impact has been and how it stacks up against other Southern California … Read the post
I know not everyone here appreciates a good story from my hometown airport here in Long Beach, but there is a fight brewing that’s going to put a whole lot more pressure on JetBlue in years to come. For over 15 years, the airline has been the dominant player in … Read the post
Yep, it’s time for another Long Beach post. But this time, I’m only writing about it because Southwest CEO Gary Kelly was in town, and he sat for a Q&A session with me and some local reporters. Long Beach Mayor Robert Garcia was also there. Gary came in to announce … Read the post