Southwest
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Herb Kelleher Has Left the Building
I very rarely write obituaries when someone in the industry dies, and for Herb Kelleher, founder and long-time president of Southwest Airlines……
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Southwest Prepares for Battle in California With Fare Cuts (Analysis – Part 2)
Welcome back to the second part of a look at Southwest’s pricing changes in intra-California markets. If you missed the dynamics that…
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Southwest Prepares for Battle in California With Fare Cuts (Analysis – Part 1)
Ever since I attended the Boyd conference way back in August, I’ve been meaning to look at Southwest’s intra-California strategy in more…
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3 Links I Love: A Long Look at Delta, Southwest Groundings, BA 767 Retires
This week’s featured link: Delta Buckles Up For Turbulence – FortuneHere’s a long one for you. It’s sort of a broad look at Delta…
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Long Beach Chooses Southwest Over JetBlue With Slot Rule Changes
Long Beach Airport should be a desirable place to fly. After all, it’s only 20 miles down the (admittedly traffic-choked) 405 freeway…
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Preview: Southwest Finishes Terminal Renovations at LAX… But There’s More Construction to Come
Southwest travelers who fly to, from, or through Los Angeles International Airport (LAX) have been waiting for this day for years. The…
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An Update on Southwest’s Hawai’i Plans
If you thought I was done with the Boyd Conference, you’re wrong. I’m just slow. While I was there, I had the…
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A Missed MAX Opportunity on Southwest (Trip Report)
It was time for the annual Boyd conference once again, but this time the event moved further east to Denver. One thing…
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3 Links I Love:
This week’s featured link:Original Disruptor Southwest Airlines Survives on Ruthless Business Savvy – SkiftHere’s a nice, non-fluffy article about Southwest, where it…
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Flying Southwest Across the Country to Charleston (Trip Report)
We had a wedding to attend just outside of Charleston, South Carolina, and when I looked at flights, I realized something obvious:…
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Southwest Struggles With Denied Boardings, But Others Are Worse
Yesterday I wrote about the denied boarding trends at Alaska, American, Delta, and United. Today, I’m going to start with Southwest and…
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David Neeleman’s New Airline, Moxy, is Not Going to Make Southwest Happy
By now you’ve likely heard about David Neeleman’s new airline, Moxy, which I hope is a temporary name. While full details are…