Southwest
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Attending a Southwest Rally in Vegas, But Flying JetBlue Home (Trip Report)
Southwest used to put together something called the “Message to the Field,” a big party that also happened to be an attempt…
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Flying to Dallas to Honor Herb (Trip Report)
I already wrote up my impressions of Southwest founder Herb Kelleher’s “Celebration of Life,” but I still haven’t written up my flights…
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3 Links I Love: Southwest Pays the FAA, Air Tahiti Nui CEO Interview, United Goes Free
Southwest paid for FAA inspector during shutdown – MarketWatchShrewd move by Southwest or inappropriate preferential treatment that casts shame over the government?…
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Southwest Leaves Mexico City, Shows the Limitations of Its US-Focused Strategy
Below, you’ll find a map of Southwest’s destinations outside the continental US. One of these dots is a different type of destination…
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Celebrating Herb Kelleher’s Life With His Southwest Family
When Southwest founder and long-time leader Herb Kelleher died earlier this month, his loss was mourned by people all over the US…
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Southwest Gets Friendlier For Small Business, But There’s a Lot More Work to Be Done
Many people think of Southwest as a leisure-focused airline, but that’s never been the case. In fact, even in its earliest days…
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Herb Kelleher Has Left the Building
I very rarely write obituaries when someone in the industry dies, and for Herb Kelleher, founder and long-time president of Southwest Airlines……
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Southwest Prepares for Battle in California With Fare Cuts (Analysis – Part 2)
Welcome back to the second part of a look at Southwest’s pricing changes in intra-California markets. If you missed the dynamics that…
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Southwest Prepares for Battle in California With Fare Cuts (Analysis – Part 1)
Ever since I attended the Boyd conference way back in August, I’ve been meaning to look at Southwest’s intra-California strategy in more…
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3 Links I Love: A Long Look at Delta, Southwest Groundings, BA 767 Retires
This week’s featured link: Delta Buckles Up For Turbulence – FortuneHere’s a long one for you. It’s sort of a broad look at Delta…
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Long Beach Chooses Southwest Over JetBlue With Slot Rule Changes
Long Beach Airport should be a desirable place to fly. After all, it’s only 20 miles down the (admittedly traffic-choked) 405 freeway…
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Preview: Southwest Finishes Terminal Renovations at LAX… But There’s More Construction to Come
Southwest travelers who fly to, from, or through Los Angeles International Airport (LAX) have been waiting for this day for years. The…