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Thinking About Loyalty and How Today’s Programs Do It Wrong
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American’s decision to copy the structure of Delta and United’s so-called “loyalty programs” last week got me thinking about, well, loyalty. These programs have evolved to a point where they really aren’t about loyalty at…
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3 Links I Love: Hard to Start Up Cuba, Chinese and Virgin Australia, That Weird Airbus Noise
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This week’s featured link: Airlines Race to Cuba, Overcoming Major Hurdles – Associated Press Scott Mayerowitz headed down to Cuba with American Airlines to explore the problems of trying to start doing business in a…
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An Early Departure On an Aircraft with the New Delta Interior (Trip Report)
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It was a busy but fun 10 days in Indiana, and I was exhausted. What better way to end a sleepless trip than with a pre-7a flight home, right? It was a rough wake up…
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I Learn What It’s Like to Experience an Airport as a 70 Year Old
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I get a whole lot of pitches from PR folks, and very few of them catch my eye. But about a month ago, I received a note from an agency working with Corgan Associates, a…
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A Look Back at United’s Shifting Fleet
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Sorry for the delay on this one, but it’s now time for the final chapter in the “look back” series. If you missed the look back at American and Delta, be sure to check those…
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3 Links I Love: Keeping JetBlue Cool, American Talks Revenue, Why People Hate Flying
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Skift CMO Interviews: JetBlue’s Biggest Challenge Is to Keep Being Cool – Skift There was a great interview in Skift this week with JetBlue Chief Marketing Officer Marty St George. If you’ve ever wondered what’s…
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A Goofy Southwest Crew Makes for a Great Ride (Trip Report)
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The stereotypical “good” Southwest flight is one that runs on time with a crew that’s having a lot of fun. It’s been harder to come by those kinds of flights over the last several years…
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American Sadly Chooses Conformity Over Superiority With Its New Revenue-Based AAdvantage Program
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American has been talking about revamping its AAdvantage program for some time now, but thanks to the merger with US Airways, the dust had to settle before any big changes could be made. I know…
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United Polaris and the Rise of the Branded Experience
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By now you’re probably aware that United has launched an all-new Business Class which it is calling Polaris. This follows in the footsteps of Delta One in that it’s an effort to brand the entire…
