This Week’s Featured Link
If Everyone Hates Spirit Airlines, How Is It Making So Much Money? – Marker by Medium
Good read on Spirit. I keep waiting for the airline to do something playful with Trevor Noah the same way Arby’s did with Jon Stewart back in the day. Separately, I love Ben Baldanza’s quote “Businesses that look at what people say don’t do as well as businesses that look at what people actually do.” Truth.
Two for the road
The return of the legendary US airline you’ve probably never heard of – CNN Travel
Well if that doesn’t make me feel old…. I’ve flew the old Eastern as a kid, and I have absolutely no affinity for the brand. I’ve written this up before. No airline is a good name to bring back, but Eastern especially does not have a positive connotation, and I’m not sure it ever really did. Its founder was stingy, and well, in the end, things got worse.
Newsletter: Some pricing trickery from JetBlue – Los Angeles Times
I find myself wanting to agree with David Lazarus most of the time, but in the end I rarely do. In this case, he starts off strong. JetBlue raising the bag fee to $35 and then calling it a consumer benefit is the worst kind of PR attempt. And bag fees have the potential of becoming outrageously high, just like change fees. But then he loses me.
The solution is for businesses to offer a single, all-inclusive price for goods and services.
That’s how they do it across the Atlantic. The European Union says consumers “have to be clearly informed about the total price, including all taxes and additional charges.” In other words, the price you see listed is the price you pay.
Hmm, someone should probably tell Ryanair, easyJet, and Wizz about that. It’s just completely not true. Bag fees are good, and a la carte structures benefit those who don’t need everything when they fly. But that doesn’t mean airlines can’t go too far.