Southwest Marginalizes Its Worst Onboard Experience


When I wrote about my recent trip on Southwest, the comment section had plenty of discussion around the problem of the Southwest B737-700. Of Southwest’s ~800-strong fleet of airplanes, there are still about 300 B737-700s. Those airplanes are not getting retrofitted with new seats, power, etc, and that seems like a problem for an airline looking to create consistency after a dramatic period of change. Though this will be a problem for a few years, it is an ever-shrinking one, and Southwest has reduced the aircraft’s impact in the network.

First, it’s important to note that these airplanes are going away quickly. In 2025, 48 of the -700s were retired. This year there are 60 airplanes leaving the fleet and I’ll assume the vast majority of those are -700s as well. So the numbers are quickly shrinking. This mesmerizing chart tells the story of fleet renewal at Southwest.

Southwest Departures by Fleet Type by Month

110-seaters in yellow, 140-seaters in blue, 175-seaters in red… Data via Cirium

The original B737-200s were gone in early 2005, and it wasn’t long before the -700 NGs took over as the most important aircraft for the airline from the -300 Classics. The larger -800 NGs showed up in 2012, but they remained small as the -700s continued to grow, including with second-hand purchases that went on for years.

It was July 2018 when Southwest’s -700 fleet hit its peak, scheduling 95,076 flights for the month, or more than 3,000 daily departures. This was clearly the backbone of the fleet, but it wouldn’t stay that way for long.

The MAX was supposed to begin the phase-out of the NG fleet, but it ran into, shall we say, a couple of problems. First, Boeing programmed the airplane to try to crash itself in certain circumstances, so it was grounded and wouldn’t come back into service until 2021. And second, the -7 variant which was meant to replace the -700 kept failing to be certified in the aftermath of that mess. It still hasn’t been certified to this day, so Southwest has taken delivery exclusively of -8s.

As the industry came out of the pandemic in 2021, Southwest’s -800/-8 flying looked like a hockey stick. It grew remarkably fast while the -700s were retired. Southwest had entered a phase of limited-to-no fleet growth, and so it just kept replacing -700s with newer, larger airplanes.

June 2023 was the first month that Southwest scheduled more departures on the -800/-8 than on the -700, but it was by a hair. And then the -700 took the top spot again, briefly. The last time the -700 had more departures scheduled was May 2024 when there were 62,710 departures on the -700 and 62,678 on the -800/-8. Fast forward to this upcoming May and the -700 has only 47,645 departures scheduled compared to 75,737 on the -800/-8. It is shifting quickly.

Of course, the problem here is that the -700s are still a bad experience compared to the -800s/-8s which will all have the new general standard interior installed. And though the number of -700 flights continues to decline, it’s still a significant number of passengers impacted by that bad experience.

What can Southwest do? It can start to put the -700s on shorter and shorter flights. That’s exactly what it has done, though I have no idea if that was the reasoning. This chart, I found fascinating.

Southwest Average Stage Length by Fleet Type Over Time

Data via Cirium

If we go back 20 years, Southwest’s -700s were the long-haul airplanes by necessity — the -200s/300s/500s couldn’t go all that far. But about 10 years ago, the -700s began to fly less than the average stage length for the airline as its newer -800s came into the fleet and did the longer-hauls.

You can see that stage length on the -800s has come down over time, and that’s because the -700s keep being replaced. But look at what has happened in the last six months, there has been a marked shift.

It was really starting around October that the -700s were deliberately put on shorter flights. Let’s take a look at the this coming May vs last May. The difference is striking.

Southwest Departures by Stage Length – May 2026 vs May 2025

Data via Cirium

So, yes, Southwest has a product problem. But also yes, it is doing what it can to fix it, short of spending millions to update a fleet that isn’t going to last more than a few years more.

That doesn’t solve the problem in the short term, but I imagine we’re going to keep seeing those airplanes retire at a rapid clip. We’re apparently just going to have to grin-and-bear it until the work is done. In the meantime, if you have multiple flight options, you might want to pick the one that isn’t on a -700 if you want the better experience.

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Brett Avatar

12 responses to “Southwest Marginalizes Its Worst Onboard Experience”

  1. Matt D Avatar
    Matt D

    USAir used to fly -300’s between SNA-PIT and I think LAX-PIT as well. Not quite transcon, but pretty close.

    The only detail I don’t remember is if it was eastbound only and the westbound needed a fuel stop or if it did operate N/S both ways.

    Either way, the -300 had longer legs than most remember.

    But being the cranky old fart that I am (I’ll engage you in a duel for most cranky), most don’t remember that either.

    1. Kevin Avatar
      Kevin

      I’m going off admittedly fuzzy memory here, but I could swear US used 737-300s n/s on PDX-PIT as well.

    2. Bill Avatar
      Bill

      I used to work the -300 and -400s at US in the early 1990’s. We often needed to stop for fuel on the westbound flights (ie: PIT-PHX, PIT-LAX), usually IND or MCI, especially in the winter months due to headwinds. Passengers never really understood the need to stop, although if we didn’t, we wouldn’t have quite made it to our destination…

  2. Hk Avatar
    Hk

    Shorter or not, the boarding experience is same. Being shorter, there would be more -700 flights that will annoy more passengers. I think the reason for deploying on shorter routes is, usually shorter flights are emptier than longer flights where airlines put more effort to fill up. Then less grumpy passengers. Hope this expected load factor be the decision factor, short or not.

  3. 1990 Avatar
    1990

    Umm, aren’t we basically sane-washing what has been an unmitigated disaster, for consumers at least (assigned seats, new bag fees, etc.)? Like, I get it, a hedge fund known for “activist investing” comes in, pushes major changes that may juice short-term gains (up 55%!), all so they can exit with others holding the bag. Feels a bit like the plot of the movie Wall Street (Gordon Gekko’s takeover of Bluestar Airlines). Here, Elliott is targeting a company with a strong, established culture and a clean balance sheet, just to raid it. Gotta squeeze every dollar out. So, no, they are not gonna invest in improving anything; no new aircraft; no new cabins; no new lounges. Nothing. Just smash and grab. Then ditch. Feels post-Soviet.

  4. Southside Emil Avatar
    Southside Emil

    This is only one of the many reasons why flying Southwest is no longer tolerable.

  5. Robert Avatar
    Robert

    Reading this as I’m about to head off to board a -700 MDW-BUR. Guess I’m really unlucky.

  6. Fajd1229 Avatar
    Fajd1229

    You are behind the times. SW will retro -700s w new seats and inseat power for the remaining -700s, that aren’t being retired. This was announced last month.

    1. Bill from DC Avatar
      Bill from DC

      Yeah but how many is that? Aren’t most being retired?

      1. Outer Space Guy Avatar
        Outer Space Guy

        Im gonna assume that the -700s they will keep will be the current overwater subfleet? The ones that go to Liberia, Belize, etc.

        Id be curious to know how many planes (of all types) in Southwest are part of the overwater subfleet (group life rafts installed in the ceilings, etc).

  7. Melrose Park Moose Avatar
    Melrose Park Moose

    Why is SW’s executive management’s head in the sand? With so many people complaining and their service degradation is being discussed on many forms of media, you rarely hear a peep out of them. As for me, I’m between MDW and ORD and I have switched to UA/AA. I was a loyal SW flier for the past 18 years. Yes I loved the assigned seating except when like others it mysteriously changed before boarding. And many the nice GA’s at MDW have turned into dragons. I don’t need this. It’s stressful enough to fly.

  8. Paper Boarding Pass Avatar
    Paper Boarding Pass

    Another factor in the lack of -7 variant is better fuel economy which would be deeply appreciated in the current environment.
    Yet, Boeing is still dropping the ball….got to luv it!!

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