Apparently, Pacific Wings thinks there aren’t enough airlines in Hawai’i. To remedy the situation, they’ve decided to start up PW Express to fly between Honolulu and both Lanai and Molokai as well as between Kahului (Maui) and Molokai.
I’m not quite sure what makes them think they’re going to succeed here. That is not a big market and they plan on having up to 14 daily flights on the Honolulu – Molokai run! To be fair, it’s not like they’ll have many seats. They use the mighty Grand Caravan.
Oh yeah, that’s one sweet ride. If you do happen to find yourself needing to go to Molokai, definitely try these guys. It’ll be a nice scenic ride and all seats will go for $29 each way. Now let’s do the math. Nine seats at $29 means total revenue of $261 per flight. Ouch. That’s not much. To be fair, they do get government subsidies for the Molokai route – just over $330,000 a year – so that should help them make money, but 14 flights a day is way too much.
We’ll see how long this one lasts.