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	<title>The Cranky Flier &#187; Environment</title>
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		<title>Why Algae Won&#8217;t Fly Anytime Soon</title>
		<link>http://crankyflier.com/2009/09/30/why-algae-wont-fly-anytime-soon/</link>
		<comments>http://crankyflier.com/2009/09/30/why-algae-wont-fly-anytime-soon/#comments</comments>
		<pubDate>Wed, 30 Sep 2009 14:48:42 +0000</pubDate>
		<dc:creator>CF</dc:creator>
				<category><![CDATA[Environment]]></category>
		<category><![CDATA[Fuel]]></category>

		<guid isPermaLink="false">http://crankyflier.com/?p=3648</guid>
		<description><![CDATA[We&#8217;ve heard people talk about biofuels for quite awhile now, and algae has always been promoted as one of the best possible hopes for mass production. It&#8217;s renewable and it doesn&#8217;t take from existing food supplies. But will we actually be seeing algae-powered airplanes in the near future? Probably not. I spoke with OriginOil President [...]]]></description>
			<content:encoded><![CDATA[<p>We&#8217;ve heard people talk about biofuels for quite awhile now, and algae has always been promoted as one of the best possible hopes for mass production.  It&#8217;s renewable and it doesn&#8217;t take from existing food supplies.  But will we actually be seeing algae-powered airplanes in the near future?  Probably not.  I spoke with <a href="http://www.originoil.com/">OriginOil</a> President and CEO Riggs Eckelberry about the state of algae oil product, and it was a really interesting discussion.</p>
<p>The use of algae oil as fuel is not just hype.  It has been proven that it can be done, and according to Riggs, it has a &#8220;fairly compact footprint.&#8221;  Part of the issue until now has been figuring out the best way to extract the oil.</p>
<p>In Riggs&#8217; words, in the current process, &#8220;they literally cook the water out.  It takes a huge amount of energy to do that.  Eventually it turns into a 10% water content which is an extremely dry meal.  Then they combine it with hexane to extract the oil.&#8221; </p>
<p>So it takes a lot of energy and the use of chemicals to get anything done, and that&#8217;s not exactly a sustainable process.  OriginOil&#8217;s process is different in that it separates the lipids from the biomass and then the algae sinks to the bottom while the oil sits on top of the water.  You can see a <a href="http://www.originoil.com/">time-lapsed video</a> of this happening on their website.</p>
<div align="center"><a href="http://www.flickr.com/photos/crankyflier/3959224521/" title="Origin Oil Algae Process by brettsnyder, on Flickr"><img src="http://farm3.static.flickr.com/2485/3959224521_b2225d2e4b_o.jpg" width="494" height="119" alt="Origin Oil Algae Process" /></a></div>
<p>They don&#8217;t need any chemicals or energy to do this.  All they need is a ton of water, which presents problems of its own.  At least the water can be reused.  After the process is complete, the water simply has to be refiltered and it can be used again and again with limited loss in the process.  They&#8217;ve also found that you can harvest a certain amount out of a batch every day and it grows back by the next day.  Right now, they can pull out about 12.5% per day.</p>
<p>So, now that the processes are improving, can we use this on airplanes?  I doubt it.  Riggs gave me some numbers to put things in perspective.  Let&#8217;s say you have 1 acre.  On that acre, you probably will have about 40% of it as actual tank capacity for growing.  In that environment, you will turn out about 63,000 gallons per year for that acre.  How many airplanes can that power?</p>
<p>It&#8217;ll keep a 747 in the air for about 18 hours.  That&#8217;s it.</p>
<p>So at this point, you need a LOT of land to power a fleet of aircraft.  It&#8217;s just not feasible right now.  But there are plenty of other uses that are good for algae and that can help take some demand out for petroleum.  Things like specialty chemicals and health foods can work very well.</p>
<p>Riggs was certainly up front about this.  &#8220;It&#8217;s not a very pretty picture.  The best the industry has reported, and some are skeptical, is $8 per gallon of oil and some people think it&#8217;s more like $12 or $14.  It&#8217;s still very, very high.&#8221;</p>
<p>There is some good news, however.  Costs can come down significantly in environments where the right conditions already exist:  wastewater treatment plants.  Think about it &#8211; a ton of water flows through wastewater plants every day, and they can grow algae while that&#8217;s going on.  Then the cost is very low for production, but again, the quantities won&#8217;t power the airline industry.</p>
<p>In Riggs&#8217; mind, we&#8217;re probably about 5 years out from having a sustainable algae oil industry, but he&#8217;s confident we&#8217;ll get there.  In order to get algae to power airplanes on a large scale, there&#8217;s a lot left to do.
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		<title>This Week on BNET (June 22 &#8211; 26)</title>
		<link>http://crankyflier.com/2009/06/27/this-week-on-bnet-june-22-26/</link>
		<comments>http://crankyflier.com/2009/06/27/this-week-on-bnet-june-22-26/#comments</comments>
		<pubDate>Sat, 27 Jun 2009 14:57:37 +0000</pubDate>
		<dc:creator>CF</dc:creator>
				<category><![CDATA[787]]></category>
		<category><![CDATA[Airbus]]></category>
		<category><![CDATA[Alaska Airlines]]></category>
		<category><![CDATA[BNET]]></category>
		<category><![CDATA[Boeing]]></category>
		<category><![CDATA[Continental]]></category>
		<category><![CDATA[Environment]]></category>
		<category><![CDATA[Frontier]]></category>
		<category><![CDATA[Fuel]]></category>
		<category><![CDATA[Labor Relations]]></category>
		<category><![CDATA[Mergers/Finance]]></category>
		<category><![CDATA[Republic]]></category>
		<category><![CDATA[Schedule Changes]]></category>
		<category><![CDATA[Sukhoi]]></category>
		<category><![CDATA[United]]></category>
		<category><![CDATA[US Airways]]></category>

		<guid isPermaLink="false">http://crankyflier.com/?p=2992</guid>
		<description><![CDATA[US Airways&#8217; Charlotte to Honolulu Flight Might Just Work At first glance, the new US Airways flight from Charlotte to Honolulu seems pretty awful, but it may actually end up being smart. Alaska Fills the Void in the Austin to San Jose Market American pulls out and a couple days later, Alaska moves in. This [...]]]></description>
			<content:encoded><![CDATA[<p><a href="http://industry.bnet.com/travel/10002481/us-airways-charlotte-to-honolulu-flight-might-just-work/">US Airways&#8217; Charlotte to Honolulu Flight Might Just Work</a><br />
At first glance, the new US Airways flight from Charlotte to Honolulu seems pretty awful, but it may actually end up being smart.</p>
<p><a href="http://industry.bnet.com/travel/10002499/alaska-fills-the-void-in-the-austin-to-san-jose-market/">Alaska Fills the Void in the Austin to San Jose Market</a><br />
American pulls out and a couple days later, Alaska moves in.  This might be smart.</p>
<p><a href="http://industry.bnet.com/travel/10002477/continentals-biofuel-test-results-are-good/">Continental&#8217;s Biofuel Test Results are Good</a><br />
Continental&#8217;s biofuel test results mirror those of Air New Zealand.  They&#8217;re good.</p>
<p><a href="http://industry.bnet.com/travel/10002503/frontier-to-become-subsidiary-of-republic/">Frontier to Become Subsidiary of Republic</a><br />
Frontier announced yesterday that it plans to come out of bankruptcy as a full subsidiary of Republic.</p>
<p><a href="http://industry.bnet.com/travel/10002506/what-is-republics-strategy/">What is Republic&#8217;s Strategy?</a><br />
Now that Republic has stepped out in a big way with its Frontier purchase, what exactly is its strategy?</p>
<p><a href="http://industry.bnet.com/travel/10002483/787-first-flight-delayed-again/">787 First Flight Delayed . . . Again</a><br />
Did you hear that scream from airline exec offices around the world?  The 787 is delayed once again.</p>
<p><a href="http://industry.bnet.com/travel/10002479/united-pilots-prepare-for-scope-battle/">United Pilots Prepare for Scope Battle</a><br />
Pilot negotiations at United are heating up and Scope is about to take center stage.</p>
<p><a href="http://industry.bnet.com/travel/10002425/malev-orders-sukhoi-superjets/">Malev Orders Sukhoi Superjets</a><br />
The Superjet got a big order, but is this the start of something big?
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		<title>This Week on BNET (June 1 &#8211; 5)</title>
		<link>http://crankyflier.com/2009/06/06/this-week-on-bnet-june-1-5/</link>
		<comments>http://crankyflier.com/2009/06/06/this-week-on-bnet-june-1-5/#comments</comments>
		<pubDate>Sat, 06 Jun 2009 14:42:43 +0000</pubDate>
		<dc:creator>CF</dc:creator>
				<category><![CDATA[Air New Zealand]]></category>
		<category><![CDATA[American]]></category>
		<category><![CDATA[BNET]]></category>
		<category><![CDATA[Continental]]></category>
		<category><![CDATA[Distribution]]></category>
		<category><![CDATA[Environment]]></category>
		<category><![CDATA[Fuel]]></category>
		<category><![CDATA[IND - Indianapolis]]></category>
		<category><![CDATA[Mergers/Finance]]></category>
		<category><![CDATA[United]]></category>
		<category><![CDATA[US Airways]]></category>

		<guid isPermaLink="false">http://crankyflier.com/?p=2844</guid>
		<description><![CDATA[United Shakes Up Marketing and Distribution Groups Dennis Cary is out, Graham Atkinson is back in, and marketing and distribution areas and getting makeovers. Continental&#8217;s May Numbers Prove April&#8217;s Improvement Wasn&#8217;t a Trend May numbers are out for Continental and they don&#8217;t look so hot. No surprise, of course, but still not fun to watch. [...]]]></description>
			<content:encoded><![CDATA[<p><a href="http://industry.bnet.com/travel/10002151/united-shakes-up-marketing-and-distribution-groups/">United Shakes Up Marketing and Distribution Groups</a><br />
Dennis Cary is out, Graham Atkinson is back in, and marketing and distribution areas and getting makeovers.</p>
<p><a href="http://industry.bnet.com/travel/10002172/continentals-may-numbers-prove-aprils-improvement-wasnt-a-trend/">Continental&#8217;s May Numbers Prove April&#8217;s Improvement Wasn&#8217;t a Trend</a><br />
May numbers are out for Continental and they don&#8217;t look so hot.  No surprise, of course, but still not fun to watch.</p>
<p><a href="http://industry.bnet.com/travel/10002117/just-how-well-did-biofuels-perform-in-the-air/">Just How Well Did Biofuels Perform in the Air?</a><br />
Air New Zealand released results of its biofuel test in January, and the results are incredibly impressive.</p>
<p><a href="http://industry.bnet.com/travel/10002154/online-travel-agents-permanently-drop-booking-fees/">Online Travel Agents Permanently Drop Booking Fees</a><br />
Those temporary online travel agent booking fees have been made permanent. </p>
<p><a href="http://industry.bnet.com/travel/10002231/us-airways-may-traffic-looks-a-lot-like-continentals/">US Airways May Revenue Looks a Lot Like Continental&#8217;s</a><br />
US Airways released its May unit revenue numbers and the results aren&#8217;t pretty.  No surprises, just not pretty.</p>
<p><a href="http://industry.bnet.com/travel/10002234/indianapolis-airport-facing-revenue-shortfall/">Indianapolis Airport Facing Revenue Shortfall</a><br />
Indianapolis built a new terminal last year, and now with traffic falling, the airport is facing a budget crunch.</p>
<p><a href="http://industry.bnet.com/travel/10002237/change-happens-slowly-at-american-other-large-organizations/">Change Happens Slowly at American, Other Large Organizations</a><br />
Here&#8217;s a fun example using American&#8217;s website design showing how hard it can be to effect change at a big company.
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		<title>This Week on BNET (April 27 &#8211; May 1)</title>
		<link>http://crankyflier.com/2009/05/04/this-week-on-bnet-april-27-may-1/</link>
		<comments>http://crankyflier.com/2009/05/04/this-week-on-bnet-april-27-may-1/#comments</comments>
		<pubDate>Mon, 04 May 2009 23:15:31 +0000</pubDate>
		<dc:creator>CF</dc:creator>
				<category><![CDATA[BNET]]></category>
		<category><![CDATA[Delta]]></category>
		<category><![CDATA[Distribution]]></category>
		<category><![CDATA[Environment]]></category>
		<category><![CDATA[JetBlue]]></category>
		<category><![CDATA[Schedule Changes]]></category>
		<category><![CDATA[Southwest]]></category>

		<guid isPermaLink="false">http://crankyflier.com/?p=2578</guid>
		<description><![CDATA[I just realized I accidentally didn&#8217;t publish this last week. Sorry! JetBlue Challenges Southwest at BWI The focus is on Boston and Southwest and JetBlue start throwing down with new flights to new destinations. Swine Flu May Present Third Major Hurdle for Airlines If it&#8217;s not fuel or a poor economy, it&#8217;s something else. This [...]]]></description>
			<content:encoded><![CDATA[<p>I just realized I accidentally didn&#8217;t publish this last week.  Sorry!</p>
<p><a href="http://industry.bnet.com/travel/10001703/jetblue-challenges-southwest-at-bwi/">JetBlue Challenges Southwest at BWI</a><br />
The focus is on Boston and Southwest and JetBlue start throwing down with new flights to new destinations.</p>
<p><a href="http://industry.bnet.com/travel/10001718/swine-flu-may-present-third-major-hurdle-for-airlines/">Swine Flu May Present Third Major Hurdle for Airlines</a><br />
If it&#8217;s not fuel or a poor economy, it&#8217;s something else.  This time it&#8217;s swine flu, and though we don&#8217;t know the impact yet, it&#8217;s already being felt around the airline industry.</p>
<p><a href="http://industry.bnet.com/travel/10001735/news-from-the-aviation-environment-summit-2009/">News from the Aviation &#038; Environment Summit 2009</a><br />
A month ago, the Aviation &#038; Environment Summit was held in Geneva.  See a recap here.</p>
<p><a href="http://industry.bnet.com/travel/10001747/why-would-delta-reintroduce-its-online-purchase-bonus/">Why Would Delta Reintroduce Its Online Booking Bonus?</a><br />
Delta has brought back the online booking bonus for a limited time.  Now the question is . . . why?</p>
<p><a href="http://industry.bnet.com/travel/10001750/united-enters-pittsburgh-west-coast-markets/">United Enters Pittsburgh &#8211; West Coast Markets</a><br />
United announced this week was starting long haul from Pittsburgh to the West Coast.  This is an odd move that I&#8217;ve yet to figure out.
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		<title>Flying to the Netherlands Just Got Cheaper Thanks to Scrapped Eco Tax</title>
		<link>http://crankyflier.com/2009/04/06/flying-to-the-netherlands-just-got-cheaper-thanks-to-scrapped-eco-tax/</link>
		<comments>http://crankyflier.com/2009/04/06/flying-to-the-netherlands-just-got-cheaper-thanks-to-scrapped-eco-tax/#comments</comments>
		<pubDate>Mon, 06 Apr 2009 14:51:16 +0000</pubDate>
		<dc:creator>CF</dc:creator>
				<category><![CDATA[Environment]]></category>
		<category><![CDATA[Government Regulation]]></category>

		<guid isPermaLink="false">http://crankyflier.com/?p=2444</guid>
		<description><![CDATA[Environmentalists aren&#8217;t going to be happy to hear that the so-called &#8220;eco tax&#8221; imposed by the Dutch government is going away. Why? It&#8217;s all about the numbers. The tax ranged from 11 euros to 45 euros depending upon the length of your flight. It was supposed to raise about 300 million euros a year, but [...]]]></description>
			<content:encoded><![CDATA[<p>Environmentalists aren&#8217;t going to be happy to hear that the so-called <a href="http://www.greenaironline.com/news.php?viewStory=412">&#8220;eco tax&#8221; imposed by the Dutch government is going away</a>.  Why?  It&#8217;s all about the numbers.  </p>
<p>The tax ranged from 11 euros to 45 euros depending upon the length of your flight.  It was supposed to <a href="http://www.flickr.com/photos/crankyflier/3414618571/" title="Netherlands Map by brettsnyder, on Flickr"><img style="margin: 0 5px; float:left;" src="http://farm4.static.flickr.com/3373/3414618571_f320bbb129_m.jpg" width="223" height="240" alt="Netherlands Map" /></a>raise about 300 million euros a year, but an official report says it will end up costing the economy more than 1.3 billion euros.  At a time when economies around the world are scrambling to find revenues, ditching the tax was a pretty obvious result.</p>
<p>So did people really just stop traveling over a few euros?  Nah.  I&#8217;m sure there was some of that, but the problem was that people could easily hop a border into Belgium or Germany where there was no tax.  In an area where distances are short, trains are fast, and there are no controlled border crossings, this tax is just a really dumb idea.  Instead of saving the environment, the Dutch hurt their own economy and shifted traffic elsewhere.  Brilliant.</p>
<p>So is this the end of the eco tax?  I doubt it.  My guess is that in the short haul, while the world is trying to claw out of a recession, there won&#8217;t be a ton of interest in increasing taxes that will end up hurting the economy, but that&#8217;s a short term issue.  In the long run, all this does is make it clear that at least an EU-wide solution and potentially a global one is necessary instead of an individual country-sponsored one.</p>
<p>There are still taxes in the UK and Ireland, but those may survive since it&#8217;s a lot harder to cross a border to avoid flying from there.  Italy has one too, but well, that&#8217;s Italy.  I can never figure out what they&#8217;re going to do over there, and it&#8217;s usually the opposite of what I would do.</p>
<p>You should probably consider this a temporary reprieve.  One of these days, we&#8217;ll see an EU-wide or global scheme to try to address this issue (beyond the <a href="http://industry.bnet.com/travel/10001450/aircraft-manufacturers-regulators-fight-over-the-environment/">EU ETS proposal scheduled for 2012</a>), but that will be at least a couple years away.
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		<title>This Week on BNET (March 30 &#8211; April 3)</title>
		<link>http://crankyflier.com/2009/04/04/this-week-on-bnet-march-30-april-3/</link>
		<comments>http://crankyflier.com/2009/04/04/this-week-on-bnet-march-30-april-3/#comments</comments>
		<pubDate>Sat, 04 Apr 2009 14:25:32 +0000</pubDate>
		<dc:creator>CF</dc:creator>
				<category><![CDATA[Airbus]]></category>
		<category><![CDATA[Alliances]]></category>
		<category><![CDATA[American]]></category>
		<category><![CDATA[BNET]]></category>
		<category><![CDATA[Boeing]]></category>
		<category><![CDATA[Environment]]></category>
		<category><![CDATA[Inflight Entertainment]]></category>
		<category><![CDATA[JetBlue]]></category>
		<category><![CDATA[Operations]]></category>
		<category><![CDATA[Southwest]]></category>

		<guid isPermaLink="false">http://crankyflier.com/?p=2411</guid>
		<description><![CDATA[Alliance Panel at the Phoenix Aviation Symposium The alliances discussion was one of the more interesting panels, I thought. The talk centered around why and even if alliances are worthwhile. Modernizing the Fleet: Phoenix Aviation Symposium So when is the right time to buy new airplanes? Credit is hard to come by and people are [...]]]></description>
			<content:encoded><![CDATA[<p><a href="http://industry.bnet.com/travel/10001431/alliance-panel-at-the-phoenix-aviation-symposium/">Alliance Panel at the Phoenix Aviation Symposium</a><br />
The alliances discussion was one of the more interesting panels, I thought.  The talk centered around why and even if alliances are worthwhile.<BR><br />
<a href="http://industry.bnet.com/travel/10001448/modernizing-the-fleet-phoenix-aviation-symposium/">Modernizing the Fleet: Phoenix Aviation Symposium</a><br />
So when is the right time to buy new airplanes?  Credit is hard to come by and people are waiting for new technology.  When will that happen?<BR><br />
<a href="http://industry.bnet.com/travel/10001450/aircraft-manufacturers-regulators-fight-over-the-environment/">Aircraft Manufacturers, Regulators Fight Over the Environment</a><br />
A discussion on the environment turned heated as everyone tried to discuss the best way to make things better.  Unsurprisingly, there was no consensus.<BR><br />
<a href="http://industry.bnet.com/travel/10001484/the-importance-of-americans-wi-fi-announcement/">The Importance of American&#8217;s Wi-fi Announcement</a><br />
American&#8217;s decision to expand wireless internet to most of its domestic fleet is a very important one for the US airline industry.  And that&#8217;s good news for travelers.<BR><br />
<a href="http://industry.bnet.com/travel/10001477/jetblues-president-and-coo-russ-chew-talks-about-the-airlines-transformation/">JetBlue&#8217;s President and COO Russ Chew Talks About the Airline&#8217;s Transformation</a><br />
I didn&#8217;t just sit down with JetBlue CEO Dave Barger last week.  I also spoke with Russ Chew to talk about the airline&#8217;s internal transformation.
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		<title>The UK&#8217;s APD Increase Continues to Convince People Not to Visit</title>
		<link>http://crankyflier.com/2008/12/01/the-uks-apd-increase-continues-to-convince-people-not-to-visit/</link>
		<comments>http://crankyflier.com/2008/12/01/the-uks-apd-increase-continues-to-convince-people-not-to-visit/#comments</comments>
		<pubDate>Mon, 01 Dec 2008 16:04:06 +0000</pubDate>
		<dc:creator>CF</dc:creator>
				<category><![CDATA[Environment]]></category>
		<category><![CDATA[Fares]]></category>

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		<description><![CDATA[Just as California likes to bump up the car tax to plug its budget holes, the UK has a soft spot for taxing the heck out of air travel. The Air Passenger Duty (APD) has only been at its current rate for a couple years, but apparently it&#8217;s time to increase it again. Just what [...]]]></description>
			<content:encoded><![CDATA[<p>Just as California likes to bump up the car tax to plug its budget holes, the UK has a soft spot for taxing the heck out of air travel.  The Air Passenger Duty (APD) has only been at its current rate for a couple years, but apparently it&#8217;s time to increase it again.  Just what we need is more taxation on air travel to help further destroy the already declining demand for air travel.<BR><br />
In coach, the tax is currently between £10 and £40 depending upon distance traveled.  This will now go up to £11 to £55 in November 2009 and then spike again in November 2010 to £12 to £85.  Other classes of service will pay double.  Originally, the UK had discussed the idea of making the tax on a per plane basis instead of per passenger to encourage the use of larger planes, but that was ditched in favor of a simple and painful increase.<BR><br />
Just think about the magnitude of this increase.  In 2010 it will cost you <a href="http://www.airportcharges.com/news271108.asp">£85 for a flight over 6,000 miles</a>.  As of today, that&#8217;s about $130 for this one measly tax.  Fortunately, The Global Traveller found that the <a href="http://theglobaltraveller.blogspot.com/2008/11/uk-tax-to-increase-significantly.html">distance for the tax will be based on the distance from London to the capital of each country</a>.  If this is true, then it&#8217;s good news for much of the US.  The distance from London to Washington is around 3,650 miles so that means that travelers between the UK and US would pay £45 in coach and £90 up front next November.  That would go up to £60 in coach and £120 up front the following year.  If it was based on actual flying distance, anything west of Chicago and south of Charlotte would be in a higher bracket.<BR><br />
You may remember that the UK likes to position this as an environmental tax to help fight air pollution.  Well, I&#8217;m sure it&#8217;ll thrill you to know that the <a href="http://www.enviro.aero/blog/2008/11/a-tax-increase-to-benefit-the.html">UK puts none of these revenues to support environmental projects</a>, and even if they did, the amount of revenue collected is far more than the &#8220;cost&#8221; of carbon.  This appears to be the UK&#8217;s way to juice some extra revenue without considering the impact on air travel itself.
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		<title>Across the Aisle From British Airways&#8217; Head of Environment</title>
		<link>http://crankyflier.com/2008/07/18/across-the-aisle-from-british-airways-head-of-environment/</link>
		<comments>http://crankyflier.com/2008/07/18/across-the-aisle-from-british-airways-head-of-environment/#comments</comments>
		<pubDate>Fri, 18 Jul 2008 14:37:13 +0000</pubDate>
		<dc:creator>CF</dc:creator>
				<category><![CDATA[Across the Aisle Interviews]]></category>
		<category><![CDATA[British Airways]]></category>
		<category><![CDATA[Environment]]></category>
		<category><![CDATA[Fuel]]></category>

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		<description><![CDATA[I know this isn&#8217;t entirely about the traveler experience, but I thought it would be a very interesting way to close the week nonetheless. I had the chance to speak with British Airways&#8217; Head of Environment, Jonathon Counsell, yesterday. We spoke about a new program they&#8217;ve launched in cooperation with Rolls-Royce that will enable alternative [...]]]></description>
			<content:encoded><![CDATA[<p>I know this isn&#8217;t entirely about the traveler experience, but I thought it would be a very interesting way to close the week nonetheless.  <a href="http://www.flickr.com/photos/crankyflier/2234699739/" title="08_02_01 acrosstheaisleba by brettsnyder, on Flickr"><img style="margin: 0 5px; float:left;" src="http://farm3.static.flickr.com/2409/2234699739_f5b7825904_o.png" width="184" height="203" alt="08_02_01 acrosstheaisleba" /></a>I had the chance to speak with British Airways&#8217; Head of Environment, Jonathon Counsell, yesterday.  We spoke about a new program they&#8217;ve launched <a href="http://www.atwonline.com/news/story.html?storyID=13321">in cooperation with Rolls-Royce that will enable alternative fuels to be tested using engines on BA aircraft</a>.<BR><br />
Basically, they&#8217;re inviting fuel suppliers to bring alternative fuels that are scalable and won&#8217;t have a negative impact on food, land, or water.  Once they&#8217;ve got those narrowed down, they&#8217;ll run ground tests on the fuel and then eventually air tests as well.  BA has always been very accessible, and I gladly took the chance to speak with them about this initiative.  Read below for our discussion.<br />
<a href="http://www.flickr.com/photos/crankyflier/447932437/" title="planeline by brettsnyder, on Flickr"><img src="http://farm1.static.flickr.com/198/447932437_e3af1647bc.jpg" width="500" height="18" alt="planeline" /></a><br />
<strong>Cranky:</strong>  What sort of interest have you seen from fuel suppliers to date?</p>
<p><strong>Jonathon:</strong>  We&#8217;ve had an ongoing debate with major fuel companies, so pretty much all the majors are interested.  Three or four additional companies have approached us as well.  We&#8217;re drawing up a short list of up to about a dozen companies.<br />
<a href="http://www.flickr.com/photos/crankyflier/447932437/" title="planeline by brettsnyder, on Flickr"><img src="http://farm1.static.flickr.com/198/447932437_e3af1647bc.jpg" width="500" height="18" alt="planeline" /></a><br />
<strong>Cranky:</strong>  Other airlines, notably Virgin Atlantic and Air New Zealand, have run tests of biofuels recently.  Would either of those fuels be eligible for testing in this program or do they not meet the criteria that you have set forth?</p>
<p><strong>Jonathon:</strong>  We&#8217;re not being overly prescriptive in terms of a particular fuel.  It has to be what we call a drop-in fuel, meaning it has to work with existing technology.  It has to be able to power the engines without modifying them, and it must work with existing supply technology.  Also, it can&#8217;t compete with food, land or water supplies.  I believe the Virgin fuel may not qualify because it competed for food crops.  Apart from that, we&#8217;re not going to overspecify.  We&#8217;ve intentionally called it alternative fuel instead of biofuel because it will be difficult for biofuel to meet those conditions because of the conflict with food or rainforest devastation.  That being said, we&#8217;re not ruling out biofuel.<br />
<a href="http://www.flickr.com/photos/crankyflier/447932437/" title="planeline by brettsnyder, on Flickr"><img src="http://farm1.static.flickr.com/198/447932437_e3af1647bc.jpg" width="500" height="18" alt="planeline" /></a><br />
<strong>Cranky:</strong>  Are there any incentives being offered to encourage fuel suppliers to participate?  Is there a prize of some sort?</p>
<p><strong>Jonathon:</strong>The big incentive is that any company that can supply fuel meeting the criteria will have a massive prize.  Every airline around the world will want to buy it.<br />
<a href="http://www.flickr.com/photos/crankyflier/447932437/" title="planeline by brettsnyder, on Flickr"><img src="http://farm1.static.flickr.com/198/447932437_e3af1647bc.jpg" width="500" height="18" alt="planeline" /></a><br />
<strong>Cranky:</strong>  What will you consider to be a successful test?  Are there specific levels of fuel economy and emissions that must be reached for you to deem this a success?</p>
<p><strong>Jonathon:</strong>We will lay out broad performance criteria.  It needs to be commercially viable but we haven&#8217;t specified what that means yet.<br />
<a href="http://www.flickr.com/photos/crankyflier/447932437/" title="planeline by brettsnyder, on Flickr"><img src="http://farm1.static.flickr.com/198/447932437_e3af1647bc.jpg" width="500" height="18" alt="planeline" /></a><br />
<strong>Cranky:</strong>  Are there any partners in this study beyond you and Rolls Royce?  Have you involved any third party scientific organizations to oversee the data collection and interpretation?</p>
<p><strong>Jonathon:</strong>  No.  Currently it&#8217;s just Rolls-Royce and ourselves.  There will be a joint assessment between us.  We&#8217;ll look at whether we need external experts on this or not.  Rolls works with a number of universities, and so do we, and we&#8217;ll be looking at a number of contacts in the scientific field.<br />
<a href="http://www.flickr.com/photos/crankyflier/447932437/" title="planeline by brettsnyder, on Flickr"><img src="http://farm1.static.flickr.com/198/447932437_e3af1647bc.jpg" width="500" height="18" alt="planeline" /></a><br />
<strong>Cranky:</strong>  You say testing will be complete by March 2009, but how long do you expect it to take before the results are finalized?</p>
<p><strong>Jonathon:</strong>Quite shortly afterwards.  Testing will start in January and it will take 4 to 6 weeks.  Published results will be available shortly after the end of March.<br />
<a href="http://www.flickr.com/photos/crankyflier/447932437/" title="planeline by brettsnyder, on Flickr"><img src="http://farm1.static.flickr.com/198/447932437_e3af1647bc.jpg" width="500" height="18" alt="planeline" /></a><br />
<strong>Cranky:</strong>  Will you be sharing the results of your study publicly?</p>
<p><strong>Jonathon:</strong>  Yes, we will be making the results public.<br />
<a href="http://www.flickr.com/photos/crankyflier/447932437/" title="planeline by brettsnyder, on Flickr"><img src="http://farm1.static.flickr.com/198/447932437_e3af1647bc.jpg" width="500" height="18" alt="planeline" /></a><br />
<strong>Cranky:</strong>  What sort of response have you had from the community so far?</p>
<p><strong>Jonathon:</strong>  It&#8217;s been a very positive response from the community.  We deliberately launched this prior to Farnborough and it&#8217;s certainly been a big topic of discussion.<br />
<a href="http://www.flickr.com/photos/crankyflier/447932437/" title="planeline by brettsnyder, on Flickr"><img src="http://farm1.static.flickr.com/198/447932437_e3af1647bc.jpg" width="500" height="18" alt="planeline" /></a><br />
<strong>Cranky:</strong>  Have you spoken to any of your other partners about participating, like American Airlines?</p>
<p><strong>Jonathon:</strong>  Yes, we&#8217;ve had a couple of early conversations with American Airlines and certainly we&#8217;ll pick up on those.<br />
<a href="http://www.flickr.com/photos/crankyflier/447932437/" title="planeline by brettsnyder, on Flickr"><img src="http://farm1.static.flickr.com/198/447932437_e3af1647bc.jpg" width="500" height="18" alt="planeline" /></a><br />
So there you have it.  It&#8217;s an interesting way to put this together.  The idea is basically to say, &#8220;Hey, you got some good fuel?  Come talk to us and we&#8217;ll let you test it on one of our engines for free.&#8221;  I&#8217;ll be looking forward to seeing the results.
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		<title>This Week on BNET (July 7 &#8211; 11)</title>
		<link>http://crankyflier.com/2008/07/12/this-week-on-bnet-july-7-11/</link>
		<comments>http://crankyflier.com/2008/07/12/this-week-on-bnet-july-7-11/#comments</comments>
		<pubDate>Sat, 12 Jul 2008 13:21:45 +0000</pubDate>
		<dc:creator>CF</dc:creator>
				<category><![CDATA[Allegiant]]></category>
		<category><![CDATA[BNET]]></category>
		<category><![CDATA[Environment]]></category>
		<category><![CDATA[Fuel]]></category>
		<category><![CDATA[Government Regulation]]></category>
		<category><![CDATA[Virgin America]]></category>

		<guid isPermaLink="false">http://crankyflier.com/?p=1095</guid>
		<description><![CDATA[DOT Rejects Blanket Dormancy Waiver The DOT has decided to deny the request by seven airlines to allow them to suspend international routes without losing the rights. This could get interesting. Ramping Up Alternative Propulsion Systems With fuel prices climbing, engine manufacturers are looking for new ways to reduce fuel burn. At least one concept [...]]]></description>
			<content:encoded><![CDATA[<p><a href="http://industry.bnet.com/travel/2008/07/07/dot-rejects-blanket-dormancy-waiver/">DOT Rejects Blanket Dormancy Waiver</a><br />
The DOT has decided to deny the request by seven airlines to allow them to suspend international routes without losing the rights.  This could get interesting.<BR><br />
<a href="http://industry.bnet.com/travel/2008/07/08/ramping-up-alternative-propulsion-systems/">Ramping Up Alternative Propulsion Systems</a><br />
With fuel prices climbing, engine manufacturers are looking for new ways to reduce fuel burn.  At least one concept is almost ready to fly.<BR><br />
<a href="http://industry.bnet.com/travel/2008/07/09/virgin-america-appeals-dot-decision-with-a-vengeance/">Virgin America Appeals DOT Decision with a Vengeance</a><br />
Unhappy with the DOT&#8217;s decision to require public submission of Virgin America&#8217;s data, the airline has decided to appeal with fists flying.<BR><br />
<a href="http://industry.bnet.com/travel/2008/07/10/allegiant-leaves-green-bay-for-appleton/">Allegiant Leaves Green Bay for Appleton</a><br />
Allegiant really does practice what it preaches.  Green Bay started charging more, so Allegiant packed up and moved 33 miles down the road to Appleton.<BR><br />
<a href="http://industry.bnet.com/travel/2008/07/11/the-airlines-attack-oil-speculators/">The Airlines Attack Oil Speculators</a><br />
The ATA has gathered US airlines to fight oil speculation.  Will it help or just end up making things worse?
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		<title>JetBlue&#8217;s Green Initiative Means Only One Change You&#8217;ll Notice</title>
		<link>http://crankyflier.com/2008/06/03/jetblues-green-initiative-means-only-one-change-youll-notice/</link>
		<comments>http://crankyflier.com/2008/06/03/jetblues-green-initiative-means-only-one-change-youll-notice/#comments</comments>
		<pubDate>Tue, 03 Jun 2008 14:41:21 +0000</pubDate>
		<dc:creator>CF</dc:creator>
				<category><![CDATA[Environment]]></category>
		<category><![CDATA[Inflight Entertainment]]></category>
		<category><![CDATA[JetBlue]]></category>

		<guid isPermaLink="false">http://crankyflier.com/?p=1036</guid>
		<description><![CDATA[Last week, JetBlue announced its new green initiative called &#8220;Jetting to Green.&#8221; A lot of it appears to be an effort to put together a nice little PR package of things they already do. I wrote about the details over on BNET, but there was one thing that I wanted to point out because it [...]]]></description>
			<content:encoded><![CDATA[<p>Last week, JetBlue announced its new green initiative called &#8220;Jetting to Green.&#8221;  A lot of it appears to be an effort to put together a nice little PR package of things they already do.  <a href="http://www.flickr.com/photos/crankyflier/2547237412/" title="08_06_03 noheadsets by brettsnyder, on Flickr"><img style="margin: 0 5px; float:left;" src="http://farm3.static.flickr.com/2159/2547237412_2ce66b7aa5_m.jpg" width="240" height="239" alt="08_06_03 noheadsets" /></a>I wrote about the <a href="http://industry.bnet.com/travel/2008/05/28/jetblue-launches-jetting-to-green/">details over on BNET</a>, but there was one thing that I wanted to point out because it will change the customer experience.<BR><br />
You know those crappy disposable headsets that they used to hand out?  The ones that you couldn&#8217;t hear anything from even if you pressed them uncomfortably close to your ear?  Those are toast.  Oh, the airline will still offer the upgraded headsets for $1, but if you don&#8217;t have that kind of big money, then you&#8217;re on your own.  No, this really isn&#8217;t much of a loss, but it&#8217;s something to keep in mind for your next JetBlue flight (mine happens to be this weekend).  A JetBlue spokesman tells me that they went through about 20 million free headsets last year.  That&#8217;ll be a nice little cost savings for them.<BR><br />
And that&#8217;s really about it regarding the whole &#8220;green&#8221; thing from the customer experience perspective.  Oh sure, they talked about not having an inflight magazine to save the environment, but, uh, they&#8217;ve never had one.  So that&#8217;s not a change.  Again, it&#8217;s mostly just bundling it up for PR purposes, and as <a href="http://crankyflier.com/2008/05/19/airlines-and-the-environment/">I said a couple weeks ago</a>, that&#8217;s smart for them to be proactive here.  But for you, well, you might be able to <a href="http://jettingtogreensweepstakes.com/">win a Prius</a>, but that&#8217;s about the only major change you&#8217;ll notice.
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