Browsing Posts in American

What will 2012 bring in air travel?CNN Out of the Office
CNN asked me to do a look at ahead at 2012, so I got some smart people to tell me what will happen.

Is CrankyConcierge.com’s real-time airline travel management service worth it?Airline Crazy
MrSkyGuy gave our service a shot recently and he was pleased. Of course, since his flights went on time, he didn’t get to see us doing what we do best, but he still found it valuable for the price.

Holiday Card Is So Nice, American Sent It TwiceConde Nast Daily Traveler
I couldn’t help but laugh when I saw that American decided to recycle an old card for the holidays this year.

Great new for those who want to follow me on the CNTraveler website. You can now subscribe to an RSS feed of my posts alone.

American Airlines About to Make a lot of People Much HappierConde Nast Daily Traveler
Great news from American this week as it followed in Continental’s footsteps and added “incoming flight” information to its flight status. This is great news.

Delta’s Bag Tracking App: Game Changer?Conde Nast Daily Traveler
Delta has rolled out a nifty little bag tracking app on the iPhone which builds on the website. Tracking your bag like FedEx is awesome.

In the Trenches: How to Treat the MediaIntuit Small Business Blog
We had a blogger use Cranky Concierge for a trip, and that left us thinking about if we should treat him any differently. (We didn’t.)

It’s been a tough few weeks for American without question. After filing for bankruptcy, it’s probably not a surprise that we see airlines trying to take advantage of the situation by moving in on American’s turf. There were three moves last week in particular that seemed to single out American. I say “seemed” to, because in reality I don’t imagine that any of these were made specifically because American filed for bankruptcy. In fact, I’d argue that one isn’t even targeted at American at all, though it will have an impact. Let’s look at each one.

Spirit Grows Dallas/Ft Worth
Spirit has has now refocused on domestic flying, and DFW is getting a big new spot on the map. This expansion will see one flight Spirit Rides the American Bankruptcy Waveper day to Atlanta, Boston, New York/La Guardia, and Orlando. It also announced a day later that it was going to add a daily flight to Mesa (outside of Phoenix) as well.

Let’s be clear on this one: this doesn’t hurt American much. Sure, it has the potential to siphon off some seriously price sensitive travelers on to Spirit, but American shouldn’t be targeting those people anyway. The flight times here aren’t very good with a redeye on the DFW-Boston and Mesa-DFW flights and some mid-day runs on the others. This isn’t going to pull off business travelers in any way, and I can’t imagine Spirit wants to do that. Just as it has tried to do in Chicago and in Vegas, Spirit sees an opportunity to go with super low fares and skim traffic off the bottom.

For Spirit, the timing was perfect. Spirit thrives on using outrageous slogans or promos to get free press. So when Spirit saw American file for Chapter 11 bankruptcy protection, it was too good to ignore. The press release makes that clear with references to a “new chapter in Dallas/Fort Worth’s history” along with $11 fares. You have to love an opportunistic airline. Spirit is like a parasite that lives off the misfortune of others – it’s brilliant.

This really shouldn’t be viewed as much of an assault on American, but many will draw the parallel. And American, like most legacy airlines, has nothing against irrational response so we’ll see where this goes. But American isn’t the only one that’s thinking about these moves. . . .

JetBlue Starts Boston to DFW
Another move that would seem to be more alarming to American is JetBlue’s decision to fly Boston to DFW three times daily. JetBlue has avoided DFW so JetBlue Fights Spirit in Bostonfar, and it has a strong relationship with American, so this might seem curious. Why is JetBlue doing this? I think it’s more about Spirit than American.

Is JetBlue trying to make a move on American’s turf? Well, it is doing that, but I don’t think it’s particularly targeting American. JetBlue stands to benefit through greater cooperation with American after the bankruptcy process wraps up, and it wants to be a strong partner. That makes this seem like an odd move.

And that’s why I think this is more about Spirit. JetBlue has previously been VERY aggressive at tackling ultra low cost carriers. When Allegiant announced it would begin flying from Long Beach to Las Vegas, JetBlue ramped up to offer 5 daily flights in the market and launched the additional flights with a $19 each way sale. Overkill? Yeah, probably. But then again, Allegiant pulled out.

JetBlue has tried a similar move with Spirit. Less than a week after Spirit announced it would do a daily flight from Chicago to Boston, JetBlue added a fourth flight on that route. While JetBlue doesn’t care about competing on Boston to Myrtle Beach and it probably accepts Spirit flying to its home base in Ft Lauderdale, it’s not going to be willing to sit there while Spirit moves in on other destinations. That’s why I think we’re seeing this move.

Delta Steals Gol from American
In a completely unrelated blow to American, Delta signed an “exclusive” deal with Brazil’s Gol to be the only US partner with the Delta Plays the Brazil Dating Game with Golairline. That means that American’s current partnership with the airline is going to disappear. Delta paid a pretty hefty price to get in on this – it had to invest $100 million in Gol and now has a seat on the Board of Directors.

While I can’t imagine this has anything to do with American’s bankruptcy (this kind of agreement had to be be in the works long before), I do think it was more about Delta feeling a little desperate about Latin America. Avianca/TACA and COPA will all be in Star Alliance. Though I don’t think it’s been announced, the combined LAN and TAM have to pick an alliance, and the scuttlebutt is that they’re leaning toward oneworld (as they should). That leaves Delta with a messy Aerolineas Argentinas and absolutely no presence in the increasingly important Brazilian market. This was an effort to buy a place in that market, and it’s a place that American likely won’t need assuming LAN brings TAM into oneworld.

So, lots of moves that impact American recently, but it’s not a direct hit, as the title of this post says.

[Original surfer photo via Flickr user The Pug Father/CC 2.0]

It’s amazing how much coverage this whole Alec Baldwin vs. American Airlines thing has received over the last few days. Alec keeps pushing further and further while American sits mostly still. In my eyes, this would be a fantastic opportunity for American’s “new” management team to start re-building the shattered relationship between the airline and its people. American should tell Alec Baldwin to f*** off, and it can have some real fun with this.

American's Tom Horton Should Take On Alec Baldwin

Ok, so maybe that exact reaction would be a little strong, but the point is that American should publicly tell Alec Baldwin that he’s not welcome on the silver birds again until he apologizes to the crew involved.

Why go to such extremes? Had it just ended last week after the incident played out, then I’d say it’s best to just let it go. But Alec continues to egg American on every day. First, he “apologized” on the Huffington Post. But it wasn’t an apology to the airline and its crew – only to the passengers who were delayed.

Then he went on to Saturday Night Live posing as the captain on the flight (with only 3 stripes on his “captain” uniform, harrumph), and just rubbed it in the airline’s face. It was pretty funny. See for yourself.

American should strike back, but not for PR reasons. American should do it for its employees.

What exactly happened on that airplane? I have no idea, but it doesn’t matter. My guess is that it was the same struggle that happens every day. He wouldn’t turn off his phone even though it was time to go, and then an argument ensued. It got heated enough that they threw him off the flight. Keep in mind, American isn’t doing this for fun. It has to enforce that policy thanks to federal regulations. So, he can complain all he wants about how an electronic device won’t bring an airplane down, but that’s not American’s problem. Maybe the employee was overzealous in trying to get him to shut it off, but that doesn’t matter here. The path forward should be clear.

With Alec taunting American on a daily basis, the employees are getting angry. American should jump on board and support them.

Tom Horton took over the CEO job just a couple weeks ago when the airline filed for bankruptcy protection. This is a chance for him to leave his mark, showing that he’s going to support his people. It’s a small gesture that would show a very different American Airlines. It should come directly from the top, and it should show a different kind of tone. If Tom can do impressions, I’d say they should throw him in front of a camera pretending to be Alec Baldwin. If he’s what we come to expect of American management, then we’ll need to find someone else with comedic timing. There are a lot of creative people at American that could put something good together, all with Tom taking the lead as the face of the response.

Though people love to hate airlines, people would support American here. Take a look at the sampling of the nearly 2,500 comments on American’s Facebook post about the incident. Sure, some support Alec, but there is a lot of support for American here. (And yes, some are employees, but still.)

And, though I hate touching on politics here, since Alec Baldwin is trotted out as a stereotypical Hollywood liberal time and time again, the right would love to see him put in his place. And the left, well, they aren’t going to care.

Will the studio be mad? I doubt it. This just generates more publicity for Alec, and this wouldn’t be really bad publicity.

But the point is that the employees of the airline would love it. They’d love to see their new management team taking a bold stand to support them. And if the airline used some humor in the response, it would really show a different kind of American Airlines. That’s exactly what Tom Horton needs to do now. He needs people to forget the Gerard Arpey era and move on to something new.

So, come on Tom. Put together something fun here and take a stand to support your people. The exact details of the incident don’t matter, but the fact that Alec keeps rubbing it in your face should be enough to get you out there.

[Original photo from Team America: World Police]

Last week, all the talk was about American filing for bankruptcy. That announcement mostly buried what should have been a much bigger and more exciting announcement than it was. American is doing some great things on its new 777s, but it’s barely talking about it. The silence makes you wonder if the airline just started talking about to in order to counter the bad news and not because it was ready.

American's New 777-300 Stays Under Wraps

American started by ordering a couple of the 777-300ER aircraft awhile back, but it has now grown the order to include 10 airplanes. This will be the new flagship of the international fleet, which currently comprises 777-200s, 767-300s, and some 757-200s. Service starts next year to London, but that’s all we know. What’s so special about this airplane, which will have the most seats and longest range in the fleet?

“Wi-Fi capability to keep customers connected while traveling internationally”
American has domestic wifi, but it hasn’t talked about international wi-fi at all up until now. American wouldn’t comment on who would provide wifi.

“walk-up bar stocked with snacks and refreshments in the premium cabin will be a first for any U.S. airline “
Most US airlines haven’t been able to justify using space for a bar instead of just having more seats, but apparently American now feels otherwise.

“Entertainment options including up to 120 movies, more than 150 TV programs and more than 350 audio selections”
You can get audio/video on demand in the premium cabins, but the 767s and 757s still have overhead screens in coach. The 777s have looping movies in-seat, which is slightly better, but it’s nothing compared to what the new 777-300s will have.

“every seat will feature individual 110 volt AC power outlets and USB jacks”
Today, most of American’s international fleet has those cigarette lighter power ports that require adapters in the premium cabin. In coach, some airplanes have random seats with scattered access to power, but most have nothing.

“feature an updated and enhanced version of the customer-favorite Flagship Suite seat that transforms into a fully lie flat six-foot, eight-inch bed with drop-down armrests that allow for easier access and more sleeping space”
The 757s and 767s don’t have First Class, but the 777s do. This will just be an updated and improved version of that.

“Business Class cabin will also be outfitted with fully lie flat seats – all with aisle access”
Today, American offers that uncomfortable angled lie-flat seat that was obsolete the day it was announced. The airline is finally going to go to what I assume to be a truly flat bed. I say that I assume it’s flat, because the terminology used (“fully lie flat”) is a mix of the traditional “lie flat” (which means angled) and “fully flat” (which means fully flat). I couldn’t get any other information.

“monitor positioned in each Business Class suite”
The angled lie flat beds the airline has today uses a portable unit that’s fitted into a bracket on the seat. So American is getting rid of that and going back to an embedded system.

“Seats throughout Economy Class will have a higher recline pivot, providing increased knee room. The seat bottom will articulate”
This could go one of two ways. Cathay Pacific went with the seat that reclines into itself, and, well, people hate it with a passion. But the idea isn’t a bad one, if it’s done right. Will this be done right?

“American will also offer an Economy Class premium seat product, which will include additional legroom for seats in the forward portion of the cabin”
With United having Economy Plus and Delta having a similar Economy Comfort offering, it’s not a surprise that American is trying this. But will the seat be any different? Will the service be any different? Beats me. No other info was given, though it sounds like it will probably be the same seat.

Reading this, you probably have the same first question I did . . . . Will American roll this out to the rest of the fleet? No clue. I also found out there are no pictures available, and there are really no other details to be had. This announcement, full of tremendously interesting yet incomplete news, has to stand on its own for now. Bummer.

Other than the press release, I did see an email was sent to AAdvantage members, but there hasn’t been much media coverage. Why? No pictures and not a ton of details. Why would you announce such major enhancements like that if you’re American? This is a big deal, and it makes American at least competitive and at best a true leader when compared to its other US competitors. The lack of additional information just seems so strange.

Anyone else have any info about this? Because it sounds fantastic, assuming it happens.

[Hangar photo via Flickr user kevin dooley/CC 2.0]


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