Comments on: This Delta Ad is Right 12% of the Time http://crankyflier.com/2007/08/27/this-delta-ad-is-right-12-of-the-time/ Thu, 24 May 2012 05:28:44 +0000 hourly 1 http://wordpress.org/?v=3.3.2 By: CF http://crankyflier.com/2007/08/27/this-delta-ad-is-right-12-of-the-time/comment-page-1/#comment-4416 CF Tue, 28 Aug 2007 14:29:13 +0000 http://crankyflier.com/2007/08/27/this-delta-ad-is-right-12-of-the-time/#comment-4416 I would still argue that the number of flights is what matters here. When someone goes to book a flight, it doesn't matter how many seats have the system. It matters how many flights have it. But, I'm happy to post those numbers anyway. It's not for certain because there are two different configs on both the 763 and 764 so I don't know which ones are which. But if we assume that they're all the more denser domestic configs, then 18% of seats have the live TV while another 8% have personal screens. If we go with the international, less dense configs, then 19% have live TV and still 8% have personal screens. That's still not a high number. I would still argue that the number of flights is what matters here. When someone goes to book a flight, it doesn’t matter how many seats have the system. It matters how many flights have it.

But, I’m happy to post those numbers anyway. It’s not for certain because there are two different configs on both the 763 and 764 so I don’t know which ones are which. But if we assume that they’re all the more denser domestic configs, then 18% of seats have the live TV while another 8% have personal screens.

If we go with the international, less dense configs, then 19% have live TV and still 8% have personal screens. That’s still not a high number.

]]> By: Stavros http://crankyflier.com/2007/08/27/this-delta-ad-is-right-12-of-the-time/comment-page-1/#comment-4407 Stavros Tue, 28 Aug 2007 10:21:19 +0000 http://crankyflier.com/2007/08/27/this-delta-ad-is-right-12-of-the-time/#comment-4407 While this ad may be misleading, it might be worth looking at the amount of seats (and not planes) out of LAX that have IFE. With mostly the larger birds being equiped, more than 12% of passengers will find IFE at their seat. While this ad may be misleading, it might be worth looking at the amount of seats (and not planes) out of LAX that have IFE. With mostly the larger birds being equiped, more than 12% of passengers will find IFE at their seat.

]]> By: james http://crankyflier.com/2007/08/27/this-delta-ad-is-right-12-of-the-time/comment-page-1/#comment-4385 james Mon, 27 Aug 2007 20:50:13 +0000 http://crankyflier.com/2007/08/27/this-delta-ad-is-right-12-of-the-time/#comment-4385 Even car ads note "shown with optional equipment, or priced at 25,999 as shown" As always my IFE devices consist of earplugs and a couple used books which I can leave around for others and lighten my load during my trip. Even car ads note “shown with optional equipment, or priced at 25,999 as shown”

As always my IFE devices consist of earplugs and a couple used books which I can leave around for others and lighten my load during my trip.

]]> By: Mahka http://crankyflier.com/2007/08/27/this-delta-ad-is-right-12-of-the-time/comment-page-1/#comment-4383 Mahka Mon, 27 Aug 2007 20:35:08 +0000 http://crankyflier.com/2007/08/27/this-delta-ad-is-right-12-of-the-time/#comment-4383 At the same time, it's also worth waiting a little until the summer schedule ends. At that point, with demand down, a lot of the fleet (for almost all carriers) will go in for their overhauls and major maintenance. Delta will begin retrofitting and upgrading the fleet in Septemeber, including newly designed seats. At the same time, it’s also worth waiting a little until the summer schedule ends. At that point, with demand down, a lot of the fleet (for almost all carriers) will go in for their overhauls and major maintenance. Delta will begin retrofitting and upgrading the fleet in Septemeber, including newly designed seats.

]]> By: Jason H http://crankyflier.com/2007/08/27/this-delta-ad-is-right-12-of-the-time/comment-page-1/#comment-4378 Jason H Mon, 27 Aug 2007 18:23:39 +0000 http://crankyflier.com/2007/08/27/this-delta-ad-is-right-12-of-the-time/#comment-4378 I've noticed an increase frequency of 757 aircraft on Delta flights to/from Denver with the live TV option. One thing to remember is that regardless of the legacy carrier you fly, their aircraft are older and the cost to retrofit a MD-88/90 is well beyond the benefits. This is why Delta and other legacy carriers are trying to get build slots on Boeing and Airbus production lines. Now the regional jet issue is a whole other ball of wax. Most older regionals don't have the electronics or power available to run any sort of entertainment system. The new CRJ-NextGen (http://www.bombardier.com/CRJ/en/NextGen/index.html) is aiming to correct some of the regional jets short comings, including getting all your carry-ons on the plane with you and seatback entertainment systems. Is Delta overpromising? Sure, but so is every car manufacturer and restaurant. It's part of advertising. I’ve noticed an increase frequency of 757 aircraft on Delta flights to/from Denver with the live TV option. One thing to remember is that regardless of the legacy carrier you fly, their aircraft are older and the cost to retrofit a MD-88/90 is well beyond the benefits. This is why Delta and other legacy carriers are trying to get build slots on Boeing and Airbus production lines.

Now the regional jet issue is a whole other ball of wax. Most older regionals don’t have the electronics or power available to run any sort of entertainment system. The new CRJ-NextGen (http://www.bombardier.com/CRJ/en/NextGen/index.html) is aiming to correct some of the regional jets short comings, including getting all your carry-ons on the plane with you and seatback entertainment systems.

Is Delta overpromising? Sure, but so is every car manufacturer and restaurant. It’s part of advertising.

]]> By: Drake http://crankyflier.com/2007/08/27/this-delta-ad-is-right-12-of-the-time/comment-page-1/#comment-4376 Drake Mon, 27 Aug 2007 18:20:57 +0000 http://crankyflier.com/2007/08/27/this-delta-ad-is-right-12-of-the-time/#comment-4376 Delta definitely has a very deceiving advertising campaign. The advertisement that I saw read " Change is Never Being Bored Onboard." I was stuck on a 9 hour flight from Stuttgart to Atlanta where the audio did not work for my seat. Delta has known about this problem for at least 2 years and has not done anything to resolve this maintenance issue. What does it say about an airline that is willing to cut corners to save money for maintenance issues? ...and they misplaced my bag with a 4 hour layover after clearing customs with no other connecting flight. My letter to customer service yielding nothing but more frustration. Delta does not take responsibility for the mistakes which they could prevent. Delta definitely has a very deceiving advertising campaign. The advertisement that I saw read ” Change is Never Being Bored Onboard.” I was stuck on a 9 hour flight from Stuttgart to Atlanta where the audio did not work for my seat. Delta has known about this problem for at least 2 years and has not done anything to resolve this maintenance issue. What does it say about an airline that is willing to cut corners to save money for maintenance issues?

…and they misplaced my bag with a 4 hour layover after clearing customs with no other connecting flight.

My letter to customer service yielding nothing but more frustration. Delta does not take responsibility for the mistakes which they could prevent.

]]> By: Scott http://crankyflier.com/2007/08/27/this-delta-ad-is-right-12-of-the-time/comment-page-1/#comment-4369 Scott Mon, 27 Aug 2007 16:17:41 +0000 http://crankyflier.com/2007/08/27/this-delta-ad-is-right-12-of-the-time/#comment-4369 ... as if I needed any more reason to avoid flying DL. :-p … as if I needed any more reason to avoid flying DL. :-p

]]> By: .spike. http://crankyflier.com/2007/08/27/this-delta-ad-is-right-12-of-the-time/comment-page-1/#comment-4366 .spike. Mon, 27 Aug 2007 15:54:48 +0000 http://crankyflier.com/2007/08/27/this-delta-ad-is-right-12-of-the-time/#comment-4366 Actually, the 777 to Atlanta has on demand. I believe it continues on to Tel-Aviv. Actually, the 777 to Atlanta has on demand. I believe it continues on to Tel-Aviv.

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